A multi-regional bank was looking to increase its commercial banking opportunities across several designated markets. They needed to differentiate their brand away from being just another community bank. The CMO wanted to ensure they included the perspective of the bank’s customer in developing the strategy and looked to find a leader in design thinking that had deep change management experience.

A nationwide moving and storage company requested the assistance of Stonehill to increase their customer satisfaction scores.  The scores from their proprietary surveys were good averaging 4.5 out of 5.0, but the client desired scores of 4.75 or greater.