Blog

Julie Stollings Julie Stollings

Innovation, Marketing & Business Trends to Watch in 2020

Over the last few years, the business environment has changed. Businesses are adopting new technologies, processes, and ideas faster than ever before. In order to stay competitive, leaders must keep up with their customer expectations and the latest innovations within the market.

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Julie Stollings Julie Stollings

7 Essential Business Lessons Learned From Watching Classic 80s Movies

Growing up in the 80s was an incredible experience. I spent countless hours watching movies on HBO and the VCR. I recently had the chance to reflect on these movies and how fundamental they were in preparing me for my business career. Here are seven business lessons I learned from 80s classics while I rocked acid wash jeans, a coca-cola rugby shirt, and a swatch watch.

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Julie Stollings Julie Stollings

Enhancing the Customers’ Experience

In today’s day and age, just about every business is fighting for the same thing; the key to creating long-term revenue.

Many of the solutions lie within the idea of enhancing the customer’s experience for a long-term relationship. Currently, customer attention is at a premium, due to the thousands of advertisements, spam emails, and telephone calls they receive every day. Consumers are simply looking to different avenues to learn about products and businesses of their interests.

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Julie Stollings Julie Stollings

Configuring Big Data into Smart Data

Big Data has been the talk of the century. Firms are constantly searching for new strategies to collect and analyze big data for predicting consumer behavior, leveraging business segments, and improving the overall business. But when does "Big Data" become "too much data"?

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