The CGO vs. CMO

In recent years, a trend has emerged where Chief Marketing Officers (CMO’s) become (or are replaced by) Chief Growth Officers (CGO’s).  The trend has gotten increased attention in 2017 because large companies (like Coca Cola, Colgate-Palmolive, and others) are jumping on that bandwagon.

Three Tips for Great PR

Three Tips for Great PR

In our practice we often get asked what is the secret to a good PR campaign. In all reality you need a good strategy, you need a plan, and you need a good team to execute on all the individual tactics.  With that being said there are a few items that Stonehill works to make sure is included within every strategy that we create and implement.....